Local SEO Services Near You
Boost Your Business with Shapes and Pages
In today's competitive market, having a strong online presence is essential for the success of any business. That's where SEO services come into play, and Shapes and Pages is your go-to provider for top-notch "SEO services near me." Our team of experts is dedicated to helping local businesses like yours optimize their websites, outrank their competition, and attract more customers through powerful and effective search engine optimization (SEO) strategies.
At Shapes and Pages, we understand the unique challenges faced by local businesses when it comes to online visibility. Our specialized local SEO services are designed to address these challenges and ensure that your business ranks high in local search results, driving organic traffic and increasing customer engagement.
The “Near me” Strategy in Local Search
One of the tricks for local search is to use the phrase "near me". It might seem odd, unnecessary or even unfair but it is exactly what people search for. Here are a few example:
- Digital marketing agencies near me
- SEO services near me
- Link building agencies near me
- Promo video production near me
These keywords will add your business to the local database but the issue is you haven't associated yourself with a specific geographical area. Let's try a slight variation:
- Digital marketing agency in Chicago
- SEO expert in Grand Rapids
- Website audit in St. Louis
- Website traffic improvement expert in Indianapolis
You can see the difference and the obvious statement of city changes the focus. You've probably noticed that Google knows where you are. If you search for "link building agency near me" from your office in Nashville, Google will match you up with the firms that work in Nashville.
If your target market is local, which should you use?
Both! People search both ways and you want to be found by them with either method.
If your target market is national, should you skip these keywords?
Absolutely not! Why pass up the opportunity to be in front of a potential customer?
Every keyword you can rank for increases your visibility in the Google search lottery. This can be an effective strategy to improve your search presence in good markets and to establish search presence in lesser markets.
Value is always the most important element
What do you have to offer? Search engines make their money by showing each searcher excellent results. The content you include needs to establish your expertise, provide useful information to the searcher and build on the credibility of your brand.
Every search is a question, either stated or implied. Your page must answer the question for a search engine to rank you. Every page must answer questions.
At Shapes and Pages we excel at answering questions and structuring your website pages in a manner that encourages the flow of a visitor and lines up with the search intent.
What is search intent?
Google determined that every search has a purpose and looks for pages that answer the question while matching the intent of the search. If you search for "SEO ROI" you are not likely looking for an order form to purchase SEO services. You want information, which is one of the four search intents Google uses to categorize a search. The four search intents are:
- informational
- navigational
- commercial
- transactional
SEO is a bit of a mix between an iceburg and a spiderweb: You only see a small part of SEO and every component interacts with a multitude of others.
Give Shapes and Pages a call. We can guide you through deciphering the web of SEO and identify the first steps that will make the biggest impact on where your website can attract potential customers.
Our determination to succeed
comes from our midwest work ethic
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Our comprehensive local SEO services include:
Keyword Research
We perform extensive keyword research to identify the most relevant and high-traffic keywords related to your business, location, and target audience. This helps us optimize your website content and create a strong foundation for your SEO strategy.
On-Page Optimization
We optimize your website's content, meta tags, headings, and images, ensuring that they adhere to SEO best practices and the latest SERP and rich result guidelines.
Off-Page Optimization and Backlink Building
We develop high-quality backlinks from authoritative sources to improve your website's domain authority and search engine rankings.
Technical SEO
We address any technical issues that may be affecting your website’s performance, such as site speed, mobile responsiveness, and crawlability, to ensure a seamless user experience.
Google My Business Optimization
We optimize and manage your Google My Business listing, ensuring that your business information is accurate and up-to-date, to increase your visibility in local search results.
Customer Reviews and Local Citations
We help you build a strong online reputation through customer reviews and create consistent local citations to enhance your local search rankings.
Competitor Analysis
We continually monitor your competition's SEO strategies and adjust your campaign to stay ahead in the race for online visibility and customer engagement.
By choosing Shapes and Pages as your go-to "SEO services near me," you can rest assured that you're working with a team of experts who are committed to delivering tangible results for your business. Our data-driven approach, combined with our dedication to staying up-to-date with the latest SEO trends, ensures that your business enjoys increased online visibility, a higher conversion rate, and ultimately, more satisfied customers.
Contact Shapes and Pages today to learn more about our local SEO services and how we can help your business thrive in the digital age.